Search & Shopping Ads
Pay-per-click (PPC) marketing, also known as Paid Search, is a live auction marketing system that allows advertisers to bid on keywords (AKA search queries). Google, Bing & Yahoo promote advertiser ads (listings) at the top of Search Engine Results Pages. Similarly, Shopping campaigns put your products (photos, descriptions and price) in front of highly engaged shoppers the moment they’re looking to make a purchase.
Our Google Ads campaign management experts design and execute Search & Shopping campaigns targeting “ready-to-buy” customers at the exact moment they’re looking for your products and services.
Having run thousands of Search & Shopping campaigns, our team of experts is able to quickly isolate valuable search terms, keywords & engaged audiences that are ready to do business with you. Search campaigns and Shopping campaigns are the fastest, most effective way to scale revenue online thanks to:
- The ability to geo-target your ad spend in your precise market area.
- You only pay for ads when they’re clicked by customers.
- Ads give your brand top page visibility the moment your campaign starts.
- Everything is measurable, including your return-on-investment.
Search & Shopping campaigns are great for Businesses that want to sell their products and services online, or, boost foot traffic coming into your physical location.
If you want to increase your online sales & traffic, get in touch with our Google Ads specialists today!
We provide your brand with Best in Class Technology & Human strategy. Our 12+ years of experience, creating, customizing, and managing revenue-generating Search Ad campaigns, will give you the strategic edge online.
Product Listing Ads bring enhanced engagement to online shoppers. In addition to bidding on keywords, our team will connect and optimize your inventory, feeding your products directly into shopping campaign results. Increase reach, sales and ROI today with a Shopping campaign.
Social Media Platforms such as Facebook, Instagram, and LinkedIn are undeniably important for attracting and engaging specific audiences. Facebook is home to a variety of demographic and psychographic targeting options. In essence, these targeting capabilities’ granularity allows us to put your ads in front of highly engaged audiences and interest groups.
Retargeting is a marketing technique that leverages platforms like Google display network and Facebook ads and closes the loop with visitors that have engaged with your brand online. Site visitors are tracked to serve them ads shortly after they have left your website, reminding them to revisit the website, encouraging or enticing them to convert. The goal of retargeting is to maintain marketing communication with prospective clients, significantly increasing the conversion rate.