ChildFund is a US based, international non-profit organization working toward a world where every child is free to live at their fullest potential no matter where they’re from or the challenges they face. They accomplish this by connecting children to what they need to grow up healthy, educated, skilled, and safe.
ChildFund wanted to improve its organic rankings and discoverability nationally in search engines.
ChildFund partnered with Digital Clicks Marketing (“DCM”) to develop a customized SEO strategy aimed
at increasing impactful traffic through highly targeted search queries.
Together, Digital Clicks and ChildFund set out to accomplish three primary objectives:
Deliver improved core keyword rankings nationally for ChildFund.org
Increase ChildFund.org authority through off-site link building
Grow ChildFund’s volume of qualified Organic site visitors.
In order to meet objectives, Digital Clicks implemented a customized SEO strategy that included
technical site optimizations plus on and off-page tactics.
ChildFund’s partnership with Digital Clicks Marketing yielded positive results including:
Increase ranking for core keywords to top 5 rankings.
17% increase to organic revenue
20% increase in transactions over a one-year period
Digital Clicks Marketing’s strategic SEO campaign for ChildFund was designed to help ChildFund’s online presence continue to meet objectives and see positive future growth trends for search ranking and industry relevance.
“ChildFund was impressed with the rapid ranking improvements on our targeted keywords led by Digital Clicks. This helped improve the quality of our organic search traffic which resulted in revenue gains for our organization”.